5 Best AI SEO Tools in 2024 

These days SEO is the most wanted skill of all businesses which are expecting to grow their through the internet. A business website can’t grow or compete with the competitors unless it has the SEO flavour. 

  SEO is fundamental, keeping up with ever-changing algorithms is hard since the best SEO practices can be very important at any time. That’s why here we have brought you the 5 best AI SEO tools in the year 2024. 

These powerful platforms use artificial intelligence to supercharge all your efforts toward the optimization of SEO. 

Analyzing massive data and user behaviours to draw data-driven inferences, they drive optimization of your content to make sure the right keywords work to improve your search engine ranking.

But with the rise of AI SEO tools, the dilemma of which one to go for has equally risen. 

Here, we bring before you five leading AI SEO tools up to 2024, their essential features, and functionalities that can guide you towards your decision-making process.

1. Surfer SEO- 1st Amongst the Best AI SEO Tools

Surfer: Very popular AI SEO tool with super-fast analysis speed and a user-friendly user interface. Other key strengths include:

Content Optimization

Surfer reviews the search results for your main keywords and puts together a list of things for you to optimize your content with, on-page SEO factors such as title tags, Hn titles, and internal linking.

Live SERP Analysis

Check your content’s performance in comparison to everything else that’s competing. Learn where you might have missed something in your content and therefore optimize it to outperform the competition.

Content Planning and Topic Clusters 

Create end-to-end content plans that are in perfect harmony with your audience and industry. Discover recommendations for the creation of thematic structures to give your content plan a solid foundation.


  • Easy to use, ideal for beginners.
  • Fast analysis and reporting.
  • Strong focus on on-page SEO optimization.
  • Integrates with Google Search Console.


  • Limited competitor backlink analysis compared to some other tools.
  • Free plan offers basic features with limited credits.

2. Semrush

Semrush: Full stack SEO toolset, way beyond AI. Here is a full suite of powerful SEO for you:

Keyword Research: 

Carry out thorough keyword research, emphasizing both the volume of searches and competition, while laying out related keywords to target.

Analyze the current content and suggest enhancement based on on-page SEO factors and competitive analysis.

Technical SEO Audit:

 Find and fix all technical SEO issues with your website that could be killing your ranking.

Backlink Analysis: 

Monitor your backlink profile and see the backlink profile of your competitors to be able to come up with a winning link-building strategy.


  • All-in-one SEO toolkit with a wide range of features.
  • Powerful keyword research capabilities.
  • Backlink analysis and monitoring tools.
  • Integrates with Google Search Console, Google Docs, and WordPress.


  • Steeper learning curve compared to some AI-focused tools.
  • Higher pricing plans compared to some competitors.

3. Frase

Frase positions itself as an AI writing assistant specifically designed for SEO. Here’s what makes it stand out:

  • AI Content Writing: Generate SEO-optimized content outlines, introductions, and even complete blog posts based on your chosen keywords and target audience.
  • Content Optimization: Analyze existing content and provide suggestions for improvement, focusing on readability, clarity, and SEO best practices.
  • Content Competitor Analysis: See how your content stacks up against top-ranking competitors and identify areas for improvement.
  • Content Briefs: Develop data-driven content briefs for your team or freelance writers, ensuring your content aligns with SEO best practices.


  • Strong focus on AI-powered content creation.
  • Offers long-form content generation capabilities.
  • Integrates with Grammarly and Surfer SEO.

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  • Limited technical SEO features compared to some other tools.
  • Free plan offers limited features and credits.

4. Scalenut

Scalenut: The AI-Powered SEO Platform That Answers All Your Content Marketing Needs

SEO Content Planning: Develop well-reasoned content strategies considering the audience and industry.

AI Writing: Make outlines, introductions, and even entire SEO blog drafts based on your provided keywords.

Content Optimization: Research and analysis for creating the most appropriate and effective content optimization techniques for readability, clarity, and on-page SEO.

SERP Competition Analysis: Discover content gaps and opportunities so you can have the upper hand over competitors on the search engine results page.


  • User-friendly interface with a focus on content creation.
  • Offers a free plan with limited features.
  • Strong content planning and topic cluster suggestions.
  • Integrates with Google Search Console.



  • Limited technical SEO capabilities compared to some other tools on this list.
  • Backlink analysis features are not as comprehensive as some competitors.

5. Rytr

Rytr is an advanced AI writing tool that has great and diverse features. Here’s a look at its functionalities:

Multiple Formats: Develop content for a variety of formats—blog posts, product descriptions, captions for social media posts, and even website copy.

AI-Powered Writing Modes: Choose the modes of writing driven by creativity, for example, informative blog writing or persuasive product descriptions.

SEO Optimization: Though it is not their core business, Rytr offers basic SEO functionalities that will ensure your content is full of keywords.

Voice Tone Control: Change the message tone to your brand’s voice — casual and friendly to formal and authoritative.


  • User-friendly interface with a focus on creative writing features.
  • Free plan with limited features and credits.
  • Offers a wide variety of content formats.
  • Allows control over content tone and style.


  • Limited in-depth SEO analysis compared to dedicated SEO tools.
  • Not ideal for technical SEO audits or backlink monitoring.

Choosing the Right AI SEO Tool for You

Here’s a breakdown of the perfect AI SEO tool according to your wants and budget: What you might consider :

Your Experience with SEO: If you are a beginner, then user-friendly applications like Surfer or Scalenut would be more suited.

Content Needs: The powerful AI writing functionalities of tools such as Frase and Rytr can be used to generate content.

Focus on Technical SEO: If there is an emphasis on technical SEO audits and backlink analysis, it’s high time to think about a more comprehensive solution like Semrush.

Budget: Most AI SEO tools offer basic features for free, with premium plans available to unlock advanced features.


 AI SEO tools change the playing field in content marketing. Augmented by AI in data analysis, content generation, and strategy, you can streamline your SEO effort for better rankings on search engines. From the list above, go through the features carefully and think about the specific needs you have that these best AI SEO tools will help you to solve the problems.

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